BROCHURES & ANNUAL REPORTS
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PROJECT
Client Outreach Brochure

CLIENT
Center for Family Life

Produced in English and Spanish, this 12-panel pocket-size brochure features bright colors and friendly faces, all in invitation to neighborhood residents to take advantage of of this multi-service organization’s programs for children, youth and families.

PROJECT
We Dig Ink

CLIENT
Hudson Printing

Wouldn’t it be funny if all the employees of a printing company were heavily tattooed? That was the premise of this printer's brochure, featuring stock photos presented as staff people. I also wrote most of the copy.

Inserted in this postcard-size brochure was a self-adhesive insert (the bald head) later spotted in cubicles on sales calls, indicating that recipients enjoyed the joke too.

PROJECT
Marfan Syndrome 101

CLIENT
National Marfan Foundation

At 5.5” x 8.5”, this 8-panel gatefold brochure provides a short primer on Marfan syndrome and related disorders. Illustrated with photographs that show the diversity of people affected by this genetic disorder, it is frequently distributed at conferences and serves as a companion piece to this organization’s portable exhibit (see Exhibits, Signs & Posters).

PROJECT
High Holy Days Brochure

CLIENT
Sutton Place Synagogue

A stock illustration of autumn foliage decorates this self-mailing trifold brochure inviting people to attend High Holy Days services at this Manhattan synagogue. It's a nice example of how sometimes 2-color printing is all you need.

PROJECT
Annual Report

CLIENT
National Marfan Foundation

This organization is fortunate to have a very talented photographer donate his services, providing them with a wealth of gorgeous photographs of people affected by Marfan syndrome. His beautiful portraits take center stage in their annual reports, facing clean, simple text layouts.

Download a PDF of this project (excerpts)

PROJECT
Progress Reports

CLIENT
Center for Family Life

Not your average annual reports, these 80–100+ page books are updated each year to meet reporting requirements of major funders. In addition to dozens of charts and tables, the text is augmented by illustrations based on photographs that mimic the woodcut style of the organization’s logo.

Download a PDF of this project (excerpts)

PROJECT
The Power of Community

CLIENT
National Alliance on Mental Illness, New York City Metro

The design of this annual report was built around quotes and photographs of individuals served by the organization along with corresponding themes such as hope, community and connection. Golden currents sweep across spreads to visually connect each section, reinforce an upbeat tone, and suggest the vibrancy of "The Power of Community."

PROJECT
The Elements of Success

CLIENT
Montclair Fund for Educational Excellence

Titled The Elements of Success, this annual report was organized into sections describing the organization's work as a catalyst — in the classroom, for collaboration, for contribution. To work around the lack of good quality photographs, the cover features a periodic table made up of the (tiny) faces of students, teachers and community members — the real elements of educational success. I also wrote most of the copy.

Download a PDF of this project (excerpts)

PROJECT
Strength on the Water

CLIENT
Row New York

Large, full-color photos bring to life this program's central activity, rowing, while the landscape orientation of the pages mirrors that of the 8-person boats used for racing. Infographics illustrate the need for the program, and their successes.

Download a PDF of this project (excerpts)

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